Client: Dara Hart
Year: 2020-2022
Industry: Wellness, Music
Dara Hart, a personal trainer for super models based in New York, came to us to completely transform her personal branding. She wanted to have a unified visual language across all digital platforms that could translate her values, mission, and love for healing through both music and strengthening the body. Our mission was to create a beautiful, fresh, and dynamic umbrella brand that captured all aspects of Dara’s personality, mission, ventures, and future creative endeavours.
After a strategy session to discover and define the brand's attributes, the challenge was to create an identity that could reflect ADN's newly defined values: exploration, primal freedom, realness, and raw nature.
Client: Dara Hart
Location: New York
Year: 2020
Industry: Health and Wellness
